How to Purchase a Subaru Outback on a Budget

The Subaru Outback is a popular choice for those seeking a durable, versatile vehicle that excels in both urban and off-road settings. Known for its safety features, reliability, and all-wheel-drive capabilities, the Outback is a favorite among adventure enthusiasts and families alike. However, purchasing a brand-new model can be costly, with prices for the 2023 Subaru Outback starting at high price for fully loaded trims. This guide provides actionable tips on how to purchase the all-new Subaru Outback at the competitive price.

Understanding the Pricing Dynamics

The price of a new Subaru Outback varies by trim, options, and geographical location. The vehicle comes in several trims, from the basic Outback to the more luxurious Outback Touring and the rugged Outback Wilderness. Each version offers different features and conveniences, impacting the overall cost.

Effective Strategies for Purchasing an Affordable Subaru Outback

  1. Research and Compare: Begin by researching the different Outback models and their features. Websites like Edmunds, Kelley Blue Book, and Car and Driver offer comprehensive reviews and pricing information which can help you decide which features are must-haves and which ones you can skip to reduce the cost.
  2. End of Model Year Purchase: Buying an Outback toward the end of the model year (typically late summer or early fall) can lead to significant savings as dealerships make room for new inventory. This often results in lower prices and better financing options.
  3. Opt for a Previous Model Year: Consider purchasing a new vehicle from the previous model year. These vehicles are often left in inventory when the new model arrives and dealers are usually willing to offer them at a reduced price.
  4. Check for Manufacturer Incentives: Subaru often offers various incentives such as low-interest financing, cash back, or lease deals. Keep an eye on the Subaru website or subscribe to dealer newsletters to stay informed about current promotions.
  5. Negotiate the Price: Don’t be afraid to negotiate the price with the dealership. Be informed about the invoice price (the dealer’s cost) of the vehicle and start your negotiation near that number, not the sticker price.
  6. Consider Slightly Used Vehicles: A certified pre-owned (CPO) Subaru Outback can be a great option. These vehicles are typically less than five years old, have limited miles, and come with a manufacturer’s warranty. They undergo a rigorous inspection process and are often much cheaper than buying new.
  7. Explore Financing Options: Secure financing from a bank or credit union before visiting the dealership. Often, pre-arranged financing can have lower interest rates compared to dealership financing options.
  8. Trade-In Your Current Vehicle: If you have a vehicle to trade, research its value beforehand to ensure you get a fair trade-in offer. This can significantly lower the purchase price of your new Outback.
  9. Skip Unnecessary Extras: Dealers often try to upsell on extras like extended warranties, paint protection, and additional accessories. Decide in advance which, if any, are important to you and be prepared to decline the rest.
  10. Buy at the Right Time: Dealerships may offer better deals at the end of the month or quarter as they strive to meet sales targets.


Purchasing a new Subaru Outback doesn’t have to break the bank. By understanding when and where to look for the best prices, what to negotiate, and how to take advantage of existing offers, you can make a cost-effective purchase. With some research and strategic planning, you can enjoy the quality and reliability of a Subaru Outback without stretching your finances.